The administrator may request an increase to the account's mailing limit if the account meets these basic conditions:
- You must use at least 50% of your current limit
- Your bounce rate must be less than 8%
If you qualify, the administrator can click Request Review in > Settings > Mailing Credits. The request is sent directly to our support team. You will see a confirmation that the email was sent on the Mailing Credits page.
The support team will then review your recent mailing history and determine if you are eligible for a mailing credit increase.
These additional guidelines define how your sender reputation is determined, and indicate what you can do to improve your reputation if your recent spending history is outside of our thresholds.
- Consistent marketing activity - You should send an email at least once every 6 months.
- High engagement from recipients - Based on the open/click-throughs of emails you send.
- Hard bounces - Expected results: 0% - 1% Should never exceed: 5%.
- Unsubscribes - Should never exceed: 1%.
- SPAM complaints - Expected results: 0.10% Should never exceed: 0.25%.
For information on maintaining good practice for your contact lists, see Best Practice: Contact List Compliance and Best Practice for Contact Lists.
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